Financial mastery is a lifelong journey. Along this road we all embark on reside many forces who are termed financial influencers. Who are these? What impacts do they have on our financial choices and overall wellbeing? How can we avoid being influenced by negative influencers? How can we become positive influencers as parents or members of the community? All these questions and more will be addressed in this article.

INFLUENCERS
Who is an Influencer? From the word influence, an influencer is someone or something that can influence or have direct impact on another.
These days, influencers have direct impacts both physically and digitally on the Internet. In fact, the impacts of internet influencers on our lives are immense. Influencers impact our choices of clothing, accessories, services, finances and more. Why? Because they are majorly employed in advertising and media industry!

While some are active influncers, many are not deliberate influncers, but they influence all the same. The people we spend time with like parents, friends and peers do influence us day in day out. If my friend's dad buys him iPhone 15, without a word, because of the close rapport, I could be influenced to expect same from my father.

@OLAOFLAGOS
For example, in Nigeria, let's talk about @OlaOfLagos.
I saw one of his recent videos 2 days back and I saw him flashing a super expensive watch worth over N300 million. He compared the watch with a Range Rover Sports parked beside him worth much less than the watch. I could hear him singing: I will never be broke again. No.play o.



@OlaOfLagos is an influencer. He is influencing his listeners to admire and and long for those expensive stuffs and ostentatious lifestyles.



To a middle class or low class citizen, and to young ones, if care is not taken, @OlaofLagos could constitute a NEGATIVE INFLUENCE!

This was just an example. These negative influences proliferate the internet. And also in the physical world. If care is not taken, they influence people into bad financial lifestyles that end of becoming regretful.

IDENTIFYING FINANCIAL INFLUENTIALS
There are 4 major influencers we contend with:
1. Financial Influencer 1 - Parents
2. Financial Inflencer 2 - Celebrities
3. Financial Influencer 3 - Peers
And...
4. Financial Influencer 4 - "Finfluencers"

Lets take a look at these one after the other.

Click the follow button to stay tuned.

Jared.

Detailed article. I did enjoy reading this piece

YoungA wrote: ↑December 2nd, 2023, 2:24 pm Detailed article. I did enjoy reading this piece

We just started. Its gonna be way longer than this.

Stay tuned.

Added after 16 minutes 24 seconds:
Videos added above.

Influencers are only paid for promotion, that is their job.

NB; always cut your coat to your size.

Wonderful piece , can't wait for the rest.

Can't wait for the full article
Thanks for sharing this wonderful piece. The negative influence being impacted, mostly on our youths nowadays is alarming

CarolinaBaby1 wrote: ↑December 5th, 2023, 8:27 am Can't wait for the full article
Thanks for sharing this wonderful piece. The negative influence being impacted, mostly on our youths nowadays is alarming

Thats one reason many of them want to do yahoo plus or rituals.

That's interesting

Yes ola of Lagos Is a big influence